Christmas lights, gifts, late shopping hours, hot chocolate with marshmallows and snow (saving the best for last). Yes, it’s time for me to talk about Christmas! Did you know? In the Philippines, they celebrate Christmas as soon as the calendar month ends with “ber” and in this case, it’s September. In Australia, their Christmas happens to...
Author: Jem Castor (Jem Castor)
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Black Friday Deals – What I call “Retailer’s Dream”
I normally ignore Black Friday Deals but this year Canadians celebrated this retailer’s dream more than ever before. On a marketing perspective, I’ve seen so many ads that are just done strategically and appeals to buyer’s needs and wants. I also couldn’t resist so I caved into some of those deals especially on the brands that...
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The idEATe Networking Lunch – October 2016
In the middle of October, I’ve had a pleasure of co-hosting 14 amazing and inspiring women for the second idEATe Networking Lunch. Here’s an overview of the event series I’ve collaborate with my business bestie, Chanele McFarlene, to refresh your memory: idEATe is an intimate networking lunch for young professional women that provides them with...